Integrating film photography into wedding packages can be a valuable add-on for your business. Here's how to go about it.
Coming to you from Maria Julia Carneiro, this insightful video explores how to get started with film photography for weddings. The video starts by highlighting why film photography is special. Film has a unique way of handling lighting conditions, shadows, and highlights. The grain and texture of film add an authentic look that digital presets can't match. Carneiro emphasizes that while digital photography has its advantages, film photography brings an irreplaceable aesthetic that appeals to many couples.
The video also covers the practical aspects of starting with film photography. Carneiro recommends starting with a simple point and shoot, though it might not look professional enough for clients. Instead, something like a Canon SLR is suggested as a more professional option with better autofocus and built-in flash. Carneiro advises against popular but expensive film cameras like the Leica M6 or Contax T2 due to their high cost.
Next, Carneiro discusses film rolls. She recommends Kodak Portra 160, 400, and 800 for color, and Ilford Delta for black and white. For those on a budget, Kodak ColorPlus or Gold are good alternatives. Carneiro stresses the importance of experimenting with different film stocks to find what suits your style best. She provides tips on camera settings, such as setting the ISO to achieve a warmer look and reduce grain.
Carneiro advises offering film photography to existing clients at no extra cost initially to build your portfolio. This gives you valuable practice and helps you gain confidence in using film. It's crucial to practice in different lighting conditions to master the unique behavior of the medium. She emphasizes the importance of being organized and responsible when handling film, ensuring that everything is packed, safe, and developed on time.
Deciding on pricing for film photography can be tricky. Carneiro shares her experience of initially undervaluing her work and gradually adjusting her prices. She now offers film photography as an add-on option, allowing couples to choose this unique service for an additional cost. This strategy helps cater to different client preferences while valuing your work appropriately.
Offering film photography can also be a strong marketing strategy. It sets you apart from others who only offer digital photography. Carneiro points out that while many can deliver stunning digital photos, few have the skill to provide exceptional film photography. This niche can help establish your name and authority in the wedding industry. Check out the video above for the full rundown from Carneiro.